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Indaba 2003

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Tanzania at World Travel Market

What's new

 

In addition to what you expected from the Tanzania Travel Fair Committee, participants will benefit from the marketing expertise of The Safari Agency, who have been contracted to assist with pre and post fair marketing of Tanzania’s presence at World Travel Market 2003.  This has been made possible by generous funding to the Tourism Confederation of Tanzania (TCT) and Zanzibar Association of Tourism Investors (ZATI) by the Center for Development of Enterprise (CDE – see www.cde.int).

OTHER GREAT BENEFITS INCLUDE:

VALUE FOR MONEY 

  • Bigger stand, more space per participant. 
  • Generous government funding to augment the participation fee. 
  • Focused marketing. 
  • Lots of valued added, including stylish give-aways for stand visitors. 
  • New brochures and leaflets. 

FAIR 

  • Each exhibitor will get an equally good position to see, attract and meet visitors. 
  • Participants’ locations on the stand were known before the Fair. 
  • Self-regulation of stand rules to promote fairness. 

PROFESSIONAL 

  • Well thought out design concept. 
  • Central, supportive role for Tanzania Tourist Board (TTB) and Zanzibar Commission for Tourism. 
  • Organising Committee. 

tanzania - authentic africa

MARKET DRIVEN 

  • Organised jointly by the Private Sector and TTB with professional marketing assistance.
  • Due attention given to previous grievances of participants. 
  • Evaluation of own performance. 

STYLISH 

  • New stand concept featuring open sides rather than the ‘ticket booth’ design seen in previous years. 
  • New theme incorporated into the stand design. 
  • Hospitality Centre featuring an F&B corner. 

HOSPITABLE 

  • Non-alcoholic drinks and snacks. 
  • Cocktail party and other stand activities. 
  • F & B area as part of an open, thatched Banda. 
  • Professional catering. 

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Copyright © 2003 Tanzania Travel Fair Committee. All rights reserved.